Can You Really Make Money Blogging?

Rob Benwell recently released his third book Blogging To The Bank 3.0 which teaches his method for making some big time money….how does a cool million dollars sound…with blogs.

I personally have never considered “money making blogs” as a way to make any kind of serious money, maybe some adsense back-end money or to promote a product here and there, but I was intrigued so I figured I would jump on the bandwagon and see what it was all about. The book is only $37 which is very reasonable and if I could turn a $37 investment into a million dollars then I’ll start “blogging to make money” all day long!

So here is a quick overview and my personal take on Blogging to the Bank 3.0

First off – I tend to shy away from those marketing hype pages that claims to make outrageous sums of money. For example, if you clicked on either of the links above you will note that Rob starts out claiming he earns over $90,480 per month! …Come on, from blogging?? There are very few people that I know of making this kind of money let alone from blogging.

That being said, his book is selling well and has massive appeal. Obviously everyone wants to find out exactly what he does different – what’s his secret? And as I mentioned, at just $37 it is well within the reach of most if not everyone who is interested in developing an online business.OK, so more about the book…..

Niche MarketingRob’s basic strategy is utilizing multiple money making blogs in multiple niches with each blog making a tidy sum of money. If you think about it, there are very few affiliate websites, let alone bloggers, that can say they bring in over $75k/month let alone $90k+/month. But what if you had 10 sites each bringing in just $500 per month – how about 20 sites bringing in $500 per month or 50 sites bringing $500 per month – are you starting to see the picture.

The one downfall to this process is that you are not about becoming a dominant player – an expert – in one niche subject area. Which is OK for some people. Others want to stay focused on one or two niche sites and dominate that area. The bottom line is YOU have to decide which is best for YOU.

No matter how you break it down – one blog or 100 blogs, Rob’s system for profitable blogging still relies on the same fundamental principles to make things work;

Build your blog using
Produce content – it is better to write it yourself but with this many blogs, buying and outsourcing are definitely an option to consider
Market your blog to build traffic
Monetize your blog with advertising, affiliate programs and adsense
This of course is a simplified overview. Rob breaks everything down for you with a bit more detail along with some inside secrets…so don’t think I am giving everything away.

Bottom Line – Here is what I Liked About Blogging To The Bank 3.0

The book is very well-organized and efficient – He get’s right to the point and doesn’t waste time telling you some long drawn out story.
There are a ton of different techniques in this book.
Rob discusses and highly recommends email list building from your blog. Any Internet Marketer will tell you how important it is to have a list and I couldn’t agree more with Rob on this point. Imagine having 20 or more blogs, all with an email list of 500 to 5,000 subscribers. This is an attainable outcome and really spreads your income sources across many assets – I like this A LOT.